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Course Curriculum

1.01 - Coming Up With A Concept
01 Three places cold outreach emails fail Details 00:00:00
02 Don’t tell a mom that her baby is ugly Details 00:00:00
How To Write Ads That Sell 01 Introduction Details 00:00:00
How To Write Ads That Sell 02 What Makes a Harmon Brothers Ad Different Details 00:00:00
How To Write Ads That Sell 03 Setting Expectations Details 00:00:00
How To Write Ads That Sell 04 Importance of Writing Details 00:00:00
How To Write Ads That Sell 05 Diving into your Research Details 00:00:00
How To Write Ads That Sell 06 Coming Up With a Concept Details 00:00:00
How To Write Ads That Sell 07 Getting Ideas Details 00:00:00
2.02 - Structing Your Script
Write Ads That Sell 01 Intro To Structure Details 00:00:00
Write Ads That Sell 02 The Hook Details 00:00:00
Write Ads That Sell 03 Establishing The Problem Details 00:00:00
Write Ads That Sell 04 Establish the Solution Details 00:00:00
Write Ads That Sell 05 Call To Action I Details 00:00:00
Write Ads That Sell 06 Establishing Credibility Dealing with Doubts Details 00:00:00
Write Ads That Sell 07 Call to Action II Details 00:00:00
Write Ads That Sell 08 Writing your Outro Details 00:00:00
3.03 - Styling Your Script
Write Ads That Sell 01 Introducing Style Details 00:00:00
Write Ads That Sell 02 Comedy Details 00:00:00
Write Ads That Sell 03 Cleverness Details 00:00:00
Write Ads That Sell 04 Character Details 00:00:00
Write Ads That Sell 04 Character Details 00:00:00
Write Ads That Sell 05 Rhythm Details 00:00:00
Write Ads That Sell 06 Focus Details 00:00:00
Write Ads That Sell 07 Visuals Details 00:00:00
Write Ads That Sell 08 Test and Refine Details 00:00:00
Write Ads That Sell 09 Conclusion Details 00:00:00

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