SEO or Search Engine Optimization is the strategy for serious business growth. It targets the users that are most likely to convert on your website, and takes them there. On-page SEO refers all the measures that can be taken directly within your website to improve its position in the search rankings. This includes those basic tactics listed above, but also takes into consideration things like overall content quality, page performance, and content structure. While on-page SEO refers to the factors you can control on your own website, off-page SEO refers to the page ranking factors that occur off your website, like backlinks from another site. It also includes your promotion methods, taking into account the amount of exposure something gets on social media
A custom SEO campaign with Online Front targets on-page and off-page SEO, which includes things like keyword research and content implementation, to help your most valuable audience find you online.
This course will start optimizing your site for organic search.